Advanced Research Journal of Business Management

Advanced Research Journal of Business Management ISSN: 1073-2101, Vol. 1(3) pp. 019-030, March, 2018. © Advanced Scholars Journals

Full length Research paper

Multi-criteria decision of business management in product design industries

*Ziyang Xhoi, Cheng W. E. and Huang E. O

Department of Creative Product Design, College of Arts, Nanhua University, Chaiyi, Taiwan 622.

*Corresponding author. E-mail: [email protected]

Accepted 13 February, 2018

Abstract

This study explores why some researches conclude that multi-criteria decision of business management approach is changeable with unclear condition and time in traditional product industries. It also helps the enterprise to face important reforms by using Fuzzy set with multi-attribute policy to make decisions in business management. These reforms construct an integrity product design operation pattern and the changeable solutions for unclear condition to deduce the best decision-making for the product design. The significances include how to friendly use the Fuzzy set with the multi-attribute policy making processes and steps, how to promote the product plan and how to accurately appraise product decision-making analysis.

Key words: Fuzzy theory, product design, multi criteria decision, traditional industries, business management, customer needs.

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