International Journal of Agricultural Economics, Extension and Rural Development Vol. 1 (1), pp. 001-009, September, 2013. © Advanced Scholars Journals

Review

Study on rape planting willingness of rural households in Sichuan Province and its influencing factors

Yong-qing Zhu

Department of Economic Management, Sichuan Agricultural University Chengdu, China.

E-mail: [email protected]

Accepted 5 September, 2013

Abstract

Rape production of Sichuan Province plays a significant role nationwide. Analysis on planting willingness in rape of rural households in Sichuan Province is crucial in guiding the development of rape industry and oil industry. By using of research data from 304 rural households in three major growing areas of rape in Sichuan, this paper has conducted an empirical analysis on the planting willingness in rape of rural households in Sichuan Province via Logit model. The results show the planting willingness of rural households which are prominently affected by the age and the educational level of rural households, net income of planting rape for the year before, counter-disaster capability and sales channel. It also shows the overall planting willingness in rape which is strong and that the development of rape industry should be market-oriented, giving full play to professional cooperative organizations. Meanwhile, equal attention should also be attached to strengthening agricultural security and counter-disaster capability.

Key words: Rape, planting willingness, influencing factor, analysis, households.